A benevolent person enjoys mountains, and a wise person enjoys water. The wise are active, the benevolent are still. The way of water has no fixed rules and rules. It blends into all things and has thousands of forms. As the protagonist of the era of innovation, the concept of China's intelligent manufacturing has taken root in various industries. However, for the digital signage industry, China's intelligent manufacturing has also staged a quartet of different styles.
One step: resource integration and utilization, borrowingism to introduce advanced technology
At the beginning of the introduction of digital signage, due to the lack of independent technology, from source technology, to assembly technology, to software technology, basically "copied", a strong borrowing style swept the digital signage market. China's own persistent learning spirit also gave the first batch of Chinese digital signage warriors a certain foundation in the entire market. From LCD advertising machines, to online advertising machines, to the research and development of interactive advertising machines, theoretical innovation overlaps with practical learning and reference. China's digital signage market has gradually entered a period of prosperity and started a runaway mode. At this time, the combination of raw materials has gradually entered a climax stage.
Two steps: application solution design, customer demand-oriented market development
The climax means the end, and the road to China's raw material combination is coming to an end. The market has cooled down again. Where is the development of digital signage going? Under the crisis, great discussions broke out in the field of digital signage, and the final results were quickly released: application cases and solution designs. From elevators, to subway stations, to smart homes, smart conferences, smart charging piles, and smart light poles. A large number of industry refinements and solution suppliers have emerged, forming another prosperous era in the digital signage market. Product research and development is driven by customers, and customer needs are the driving force of the company. However, the development at this time has created an unreasonable and expected shackles. With the popularization of applications, the development of digital signage subdivisions has become relatively mature. When the needs of customers are basically met, what will the market do to promote it?
Three steps: development of plus+ version, refinement of interactive functions
As the number of solutions provided by customers gradually decreases, the digital signage market is quiet again. And another round of revolution continues to break out: the Plus+ version appears, and various interactive functions, such as face recognition, fingerprint recognition, somatosensory technology, etc., have created another batch of high-tech products such as fitting mirrors and barber mirrors. It has to be said that it has made a huge contribution to the connection between urban digitization and people. China's intelligent manufacturing is active again. A large number of market patents have been produced. Entrepreneurs have also chosen one of the projects to delve deeper. This reform ushered in not only technological innovation, but also revolutionary technology that makes machines more humane. It has been recognized by various entrepreneurs. Future interaction has to be said to be an inevitable trend.
Four steps: Source technology development and intelligent manufacturing, leading the digital technology revolution
As China’s digital signage industry, source technology has always been a difficult and painful point in the industry. There are only a handful of companies that can master source material technology. Although there are strong interactive projects as industry support, the monopoly of foreign source material technology still makes the industry price competition fierce, making it difficult for high-end products to enter the homes of ordinary people. However, some big-name domestic companies also basically have their own raw material technology. China's digital signage industry has entered an incubation period. However, the vast market after the incubation period is exciting.
Conclusion: With the boom in the large-screen industry, the digital signage market has fallen into short-term silence. Various technologies have developed from high-end to popularized by civilians, although the innovation and development of technology are not as popular as when the industry began. However, its vast market is indeed visible. The dragon lurks in the abyss and fights for the dragon in the wild. This reshuffle also highlights a large group of wise people who are as adaptable as water and are once again stirring up a digital storm.
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